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The Ratings Are In: Measuring .ORG’s Trust and Success in Numbers

Written by Thuy LeDinh, Senior Marketing Communications Manager at Public Interest Registry I recently discovered HBO’s new hit show, The Newsroom, which follows a team behind a nightly cable news program in their quest – in the name of ethical journalism – to deliver the best and most truthful news coverage to viewers. If you’re a fan of the show, you likely can understand how it made me think about how we consume, digest and respond to all of the information that media throws at us. Between the emails, embedded hyperlinks, tweets, pop-up banners, and mobile app notifications constantly popping up in our day-to-day lives, how do we cut through the clutter to differentiate between what’s important? And when we need the facts, where are we most likely to turn for credible, reliable information? So where do you turn for the most trusted source of information for a cause or

South by (South) Reflections

SXSW 2013 has officially come to a close. Participants from the festival are still recuperating from the travel edured, 6th Street, and of course their participation in panels, shows, and exhibits; Austinites are happy to see everyone vacate until next year despite the level of weird(ness) captured in Austin over the past 2 weeks. The Public Interest Registry was fortunate enough to participate in this year’s Interactive Trade Show for the very first time. Although our 22-person company seemed like a tadpole in a vast sea, we felt right at home amongst the other entrepreneurs, creatives, artists, and tech geeks that congregated in this one place to share products, developments and forward-thinking visions. Our main goals at SXSW were: To let people know who the Public Interest Registry is, Showcase our first .ORG film, Digital Citizen, Collect and curate new .ORG stories from SXSW attendees, and To promote the .NGO

The Digital Citizen

As technology and the Internet advances, is it shaping us or are we shaping it? Last year .ORG created a short film, the Digital Citizen, which explored the concept of human interactions in a digital age. What we found was that the .ORG domain extension consistently serves as a platform that empowers the community — for a cause, through activism, perseverance, and the desire to engage in social good. This year at SXSW 2013, Public Interest Registry has had the privilege to participate in the Interactive Trade Show for the very first time. We have been showcasing the Digital Citizen at our booth to help the public understand our true mission: to serve the public interest. Coincidently, one of the storytellers from our film (Leigh Durst) just happened to walk by our booth (#737) and see herself on the screen, so we were able to snap a picture and thank her

Public Interest Registry at SXSW Interactive Trade Show #737

Those 3 little letters at the end of your website, to the right of the dot, what do they mean to you? Are they part of your brand? Part of your message? Do they evoke a sense of community and desire to unite people for a cause? If you answered yes to any of these questions, we want to hear from you. Come meet us at booth #737 during SXSW’s Interactive Trade Show! Public Interest Registry operates the .ORG domain database, and is currently preparing to launch .NGO and .ONG in 2014. Our mission at SXSW is to bring awareness to Public Interest Registry; to inform the public that we are here to serve their interest by providing a means to create online communities, give a voice to their cause(s), and assure that the Public Interest Registry is a trustworthy resource. We are extremely excited for the opportunity to participate

Support .ngo, a Public Interest Registry Initiative

Within a year new generic Top Level Domains (gTLDs) will be launched worldwide, joining the likes of .org, .com, and .net. Among the proposed new gTLDs is .ngo. .ngo will be the exclusive domain for local and global non-governmental organizations looking to advance their missions or to inspire their communities. In preparation for the launch of .ngo|.ong, visit ngotld.org to submit your Expression of Interest (EOI) now!

Share Your .ORG Story, Help Direct Our Next Film!

Are you affiliated with an organization or cause? Do you use the .ORG domain extension in a creative or interesting way? If you answered yes to both of these questions, we want to help you share your .ORG story! Public Interest Registry is now accepting (short) film submissions from individuals, teams, foundations, and organizations that have put forth effort towards a cause using a .ORG domain to gain support and make some traction within their community. In addition to video clips, we are open to alternative artistic forms of story telling. We are particularly interested to see how your .ORG has created connections between you, the people you work with, and your supporters; how has the experience has affected you and everyone involved, and what you have learned as an active member of society? This is an opportunity to have FUN, be CREATIVE, and show us why your cause and

Public Interest Registry Dashboard – July to December 2012

Earlier this week, Public Interest Registry released it’s bi-annual domain name report, “The Dashboard,” highlighting the growth of .ORG in the second half of 2012. Overall, we had a remarkable year. Most notably, in June we accumulated the registration of the 10 millionth .ORG domain; and by December we reached 10.1 million .ORGs! Some of the key findings of “The Dashboard” include the following: New .ORG registrations increased by 11.9 percent in the second half of 2012. The number of .ORG domains under management (DUM) grew by 4.3 percent in 2012. ORG experienced a net gain of 416,301 registrations in 2012. .ORG DUM have more than doubled during the past seven years, increasing from 3.9 million in 2005 to more than 10.1 million in 2012. We are particularly proud of our international growth in the past two years. From 2010 to 2012, new .ORG domain names created abroad increased in

Public Interest Registry Releases Report Revealing Continued Growth of the .ORG Domain

RESTON, Va. (February 27, 2013) – Public Interest Registry – the not-for-profit operator of the .ORG domain – today released the results of its bi-annual domain name report, “The Dashboard,” detailing the increased growth of .ORG from July to December. The report reveals that new .ORG registrations increased by 11.9 percent in the second half of 2012. Other findings outlined in “The Dashboard” include the following: The number of .ORG domains under registration (DUM) grew by 4.3 percent in 2012, growing 1.1 percent from July to December. .ORG experienced a net gain of 416,301 registrations in 2012. .ORG’s DUM has more than doubled during the past seven years, increasing from 3.9 million in 2005 to more than 10.1 million in 2012. “The Dashboard” also revealed strong growth outside of .ORG’s core markets, North America and Europe. From 2010 to 2012, newly created .ORG domain names in Asia, Australia and the Pacific Region grew by

Project94.org Kicks Off Next Month

Short .org domains go on auction block beginning next month. Next month .org registry Public Interest Registry will begin auctioning off domain names as part of Project 94. Project 94 is the marketing name for releasing 94 one and two character .org domain names that have been reserved since the top level domain was introduced in 1985. A handful of the 94 domain names have already been allocated to users (such as country code owners) and the remaining 85 will be auctioned off with the help of GoDaddy and eNom. The first set of domains will be auctioned at GoDaddy starting March 18. eNom will auction domains through NameJet beginning April 7 with the last auction closing April 19. eNom’s information page should go live next week is here. In a somewhat interesting but smart move, GoDaddy and eNom selected domains in a round robin format similar to a draft. GoDaddy ended up with some really