Learning Resources for
the Mission-Driven

A trusted online destination providing useful resources to those in the .ORG Community.
 

Leadership in Action

Dr. Mohanad Al Khaero of Global Response Medicine shares his journey of providing life-saving medical care in crisis zones, highlighting resilience, innovation, and the power of compassion.
 

Driving Sports Equity

Good Sports shares how their mission-driven approach, strategic partnerships, and adaptability are breaking down barriers to play and providing more kids with access to sports.
 

Leading Change

Abby Robinson reflects on leadership, resilience, and the challenges and opportunities nonprofits face in creating lasting impact.

Featured Resources

Gain insights from inspiring nonprofit leaders on resilience, collaboration, and impact, featuring stories from .ORG Impact Awards finalists. Explore their experiences and lessons learned in driving meaningful change.

Leadership in Action: Lessons from a Humanitarian Trailblazer

Dr. Mohanad Al Khaero of Global Response Medicine shares his journey of providing life-saving medical care in crisis zones, highlighting resilience, innovation, and the power of compassion.

Driving Sports Equity: Good Sports’ Strategic Play for Inclusive Impact

Good Sports shares how their mission-driven approach, strategic partnerships, and adaptability are breaking down barriers to play and providing more kids with access to sports.

Leading Change: Collaboration and Impact in the Nonprofit World with Abby Robinson

Abby Robinson reflects on leadership, resilience, and the challenges and opportunities nonprofits face in creating lasting impact.

Learning Resources

As a trusted resource for the .ORG Community, the .ORG Learning Center provides a variety of information and tools that every .ORG needs to be successful online, including:

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Creative Collaboration Through Crisis: Bright Ideas for Doing Good Work Well

Creative Collaboration Through Crisis: Bright Ideas for Doing Good Work Well

–by Paul Diaz, Vice President Policy, Public Interest Registry Conducting the business of doing good is necessary, but it’s not always easy. COVID-19 has presented tough trials for mission-based organizations, including the shift to virtual work, managing events online, and raising funds in a new financial landscape. If your nonprofit or good-for-the-world business has struggled […]

Tax and Legal Basics for Your New .ORG: Six Steps to Start-Up Success

Tax and Legal Basics for Your New .ORG: Six Steps to Start-Up Success

–by Paul Diaz, Vice President Policy, Public Interest Registry Thomas Edison famously said, “Genius is one percent inspiration, ninety-nine percent perspiration.” The same can be said of starting your .ORG. The idea may come to you in a flash of insight, but the rest takes a bit more time and a lot more work. PIR […]

Using Hashtags to Promote and Protect Your Brand

Using Hashtags to Promote and Protect Your Brand

by special guest author Statton Hammock, Principal of ASHnet Legal Services, PLLC  At this point, everyone is familiar with octothorpes, right? An “octothorpe” is simply the fancy term for the “pound” symbol (#), now also commonly referred to as the “hashtag.” Hashtags were initially used with numbers, but today they are the means to discover […]

Trademark Watching Best Practices

Trademark Watching Best Practices

by special guest author Statton Hammock, Principal of ASHnet Legal Services, PLLC  Non-profit organizations must be vigilant about protecting their brands online. It is not uncommon for third parties to start an organization with a similar name or logo, either intentionally or unknowingly. Having more than one non-profit organization with a similar or identical name […]

Protecting Your Social Media Presence

Protecting Your Social Media Presence

by special guest author Statton Hammock, Principal of ASHnet Legal Services, PLLC  Non-profit organizations leverage social media platforms to organize grassroots campaigns, solicit donations, mobilize volunteers, and connect with constituents who support their charitable mission and purpose. A non-profit’s reputation and effectiveness heavily depend on its social media identity and therefore protecting and securing social […]

Compliance on a Budget: Meeting Guidelines to Preserve the Bottom Line

Compliance on a Budget: Meeting Guidelines to Preserve the Bottom Line

by Paul Diaz, Vice President Policy, Public Interest Registry Henry Wadsworth Longfellow said, “It takes less time to do things right than to explain why you did it wrong.” When it comes to nonprofits and compliance, the principle also applies to money. Non-compliance with tax rules and regulations can be terribly costly financially and can […]

Securing Your Domain Names (Part 1)

Securing Your Domain Names (Part 1)

by special guest author Statton Hammock, Principal of ASHnet Legal Services, PLLC  The most important marketing, communication, and donation tool that a non-profit organization possesses is its website.  Despite use of social media platforms and other mobile applications to create an online presence, an organization’s portfolio of domain names remains the single most important toolset […]

Securing Your Domain Names (Part 2)

Securing Your Domain Names (Part 2)

by special guest author Statton Hammock, Principal of ASHnet Legal Services, PLLC  As shared in our first article on domain name security, a website is the most important online marketing, communication, and donations tool that a non-profit organization possesses.  Therefore, it is crucial for an organization to protect their portfolio of domain names from hackers, […]

Solicitation Savvy: Three Ways to Drive Donations on a Budget

Solicitation Savvy: Three Ways to Drive Donations on a Budget

by Jim LeFevre, Senior Director of Marketing, Public Interest Registry “You have to spend money to make money” is a well-known adage. A quote that mission-based organizations can perhaps relate to more comes from Hank Rosso, Founder of the Center on Philanthropy: “Fundraising is the gentle art of teaching the joy of giving.” Non-profits and […]

About the .ORG Learning Center

If you have a great idea to help your community and improve the world—but don’t know where to start— you’ve come to the right place. The .ORG Learning Center has the trusted tools and resources for organizations both large and small whether you’re just starting out or looking to expand your presence online.  .ORG is here to help you move from inspiration to action.

Informative Articles

Whether you want to know about setting up your new .ORG domain, what you need to think about when adding fundraising functionality to your site, how to get the most out of social media – and more! We have you covered with guidance, tips, and instruction from industry experts and instructors.

Instructional Videos

View a variety of engaging instructional videos designed to quickly impart practical knowledge and get you up and running in no time.




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Webinars, Forums and Workshops

Take part in live instructional events and gain practical knowledge by interacting with colleagues and subject matter experts. Or, view event recordings at a time that works best for your schedule.

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