“The Dashboard” Report Offers Insight into Domain Registration Growth and Trends
RESTON, Va., August 27, 2014
Public Interest Registry – the not-for-profit operator of the .org domain – today released the results of its bi-annual domain name report, “The Dashboard,” detailing the worldwide growth of .org over the past year. The report reveals that in the past twelve months the total number of .org domains under management increased to 10,428,027 globally, a 1.4 percent increase in registrations since 2013.
Other findings outlined in “The Dashboard” include the following:
- Germany, the United Kingdom, Canada, Australia and France also saw steady growth and continued to lead as the top five markets for .org registrants outside of the United States.
- .org continues to experience a strong renewal rate of 73.9 percent; more than 55 percent of registrants renewed after one year, 72.3 percent of registrants renewed after their second year, and nearly 85 percent of registrants renewed after their third year.
- .org domains help organisations from a wide variety of sectors to share their passions, ideas and causes online. Some top industries include information and manufacturing services, arts, entertainment and recreation.
“The Dashboard” also reveals that Asia continues to be a strong growth market for the .org domain. In the first half of 2014, China, Japan and India saw notable growth, and now comprise more than 6 percent of the total .org market.
“After three decades, we’re thrilled to see that .org remains the domain of choice for organisations serving the public interest,” said Brian Cute, CEO of Public Interest Registry. “In the past few years, the .org domain hit 10 million domains under management and experienced rapid adoption in several international markets. We’re optimistic that in the year ahead, more and more organisations, individuals and around the globe will turn to .org to share their passions, ideas and causes.”
Additionally, to further Public Interest Registry’s commitment to bringing people across the globe online, the organisation launched three new International Domain Names (IDNs), which translate to “organisation” or “institution” in non-Latin based scripts—Devanagari, Cyrillic and simplified Chinese. With these new IDNs, website owners are able to use their native script to brand their organisation and connect with more Internet users across the globe.
For more information on “The Dashboard” or to download a copy, please visit pir.org/dashboard.