By Jim LeFevre, Senior Director of Marketing, Public Interest Registry If you think of the internet as a vast network of highways, ICANN is the regulator that works to ensure that digital internet destinations along the network are safely designated and maintained. The Internet Corporation for Assigned Names and Numbers, better known as ICANN, is […]
By Jim LeFevre, Senior Director of Marketing, Public Interest Registry As a part of our ongoing Domain Industry blog series, we are excited to introduce a new theme focused on debunking common domain industry myths. Before we get started, make sure you are caught up on our previous two series, part 1 Domain Lingo 101, and […]
By Jim LeFevre, Senior Director of Marketing, Public Interest Registry Have you ever wanted to create a website but didn’t know where to start? Or felt you lacked the skills or experience necessary? While the process of creating or updating a website may seem daunting, we’ll let you in on a little secret – you […]
By the .ORG Marketing Team Implementing new technology can seem challenging—especially for non-profits—but becoming more tech-savvy can benefit your organization in many ways from saving your team time, increasing donor engagement, and spreading your organization’s mission to people around the world. Even without a dedicated IT person on staff, your team can make small changes […]
by Jim LeFevre, PIR Senior Director of Marketing Business as usual is anything but right now. Non-profits and businesses alike are searching for what’s appropriate to say and do. How do we adjust communications strategy to fit the new normal? How do we reach out to members and donors in a positive and appropriate way? […]
By Malleana Ruffin, Social Media Manager, PIR This article is part 8 of an 8-part series called “Bootcamp for Mission-Driven Organizations”. While celebrities may claim to break the Internet with their captivating content, you don’t have to be a Kardashian to use social media effectively. Well leveraged, social media can be one of the most […]
By Paul Diaz, Vice President of Policy, PIR This article is part 7 of an 8-part series called “Bootcamp for Mission-Driven Organizations”. Helen Keller said, “Although the world is full of suffering, it is full also of the overcoming of it.” During this challenging period of battling COVID-19 around the world, many are suffering. Thanks […]
By Tony Connor, Director of Product Marketing, PIR This article is part 6 of an 8-part series called “Bootcamp for Mission-Driven Organizations”. Your new organizational website is a beauty, shiny and new. But how does it drive? To maximize your marketing horsepower, it’s important to measure how efficiently your website meets the goals of driving […]