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.ORG Experiences Resilient Growth in 2009

Thuy LeDinh's picture
Thuy LeDinh - Fri, Feb 19th, 2010

According to our second bi-annual “Dashboard” report, .ORG experienced resilient growth despite the economic impact of 2009 with the number of new .ORG domain registrations rising by a healthy 14 percent. What’s more is that the domain grew by 8.4 percent over 2008, reinforcing the strength and value of the world’s third largest gTLD.

Credit for .ORG’s progress during the recent economic crisis can be ascribed in part to the domain’s position as the most trusted gTLD on the Internet—a position substantiated by the results of our newly published brand survey in which more than 50 percent of the 10,000 Internet users who participated indicated that the content provided on .ORG sites is informative, valuable and trustworthy.

Our “Dashboard” also revealed other key findings illustrating the strength of the .ORG domain:

  • The growth rate of 3.5 percent is on par with results posted by the two largest gTLDs – .com and .net.
  • Similar to the first half, the blended rate of organizations renewing their .ORG domains for one, two, and three years averaged 73.7 percent in the second half of 2009.
  • Despite being known for non-profits, .ORG is growing in diversity, as more registered businesses, sports clubs, and open source developers are becoming key constituents of the .ORG community. For example, in the second half of 2009, the green movement is creating a larger footprint under .ORG.

Curious to read more? Click here to check out the full “Dashboard” report.